Despite being a significant player in the market research industry, Dynata and its clients have faced turbulent times recently. Rumors and news have led many to question: What is the best alternative to Dynata?
Fortunately, various options and competitors offer a range of features and services that perfectly meet the needs of an increasingly demanding industry.
We have created this list of the best Dynata alternatives, including the most relevant and reputable companies, which we believe offer the best features to help you continue your projects without compromising the quality of your results.
What is Dynata?
Dynata, formerly Research Now SSI, specializes in providing research data solutions for multiple industries.
While it offers some technology solutions, such as panel management, survey software, and data analysis platforms, it is particularly known for its data collection and pool of respondents.
Most of its responses are collected via telephone, which has drawn criticism for being intrusive. However, it also offers digital options to collect data similar to its main competitors.
Why Look for Dynata Alternatives?
Although Dynata is a reliable provider with a strong presence, recent rumors about its financial stability and other issues could potentially affect clients in the medium term. This has led many to seek alternatives to avoid potential inconveniences.
Dynata often scores low on platform review services , and the market’s growing demands for features and services highlight the need for change, which can be important to consider.
If you are looking to switch platforms, you’re in luck. Here is a list to help you start your research and choose the best alternative to replace the services you currently use and improve your projects.
Top Best Dynata Alternatives
SurveyMonkey
SurveyMonkey is well-known for its user-friendly interface and versatile survey options. Its wide range of templates, customization options, and integration with various apps make it suitable for many users.
SurveyMonkey offers several pricing options, including a free basic plan and various premium plans that unlock advanced features. It typically covers the needs of users looking to conduct simple studies,
While this popular platform focuses more on providing a solution for creating surveys, it does offer some advanced features. If you want to migrate to a comprehensive platform that allows you to create and manage your own panels, a solution like QuestionPro might be useful.
Qualtrics
Qualtrics offers various enterprise platforms for conducting advanced user studies, focusing on businesses and their survey platform. It’s ideal for creating surveys, questionnaires, and customer experience studies.
Although it provides the option to use a panel management platform or access respondent panels, this is not its primary specialization.
Another major drawback for someone seeking an alternative to Dynata is undoubtedly the entry price and possibly the lack of necessary support for migrating from one platform to another.
User Interviews
User Interviews can be a great option if your primary need is to find survey respondents easily. This platform operates on a subscription basis with different pricing plans depending on the number of participants you need to recruit and the specific features you require. They also offer a pay-as-you-go option for more flexibility.
They offer multiple options and conveniences for participant recruitment, but you may need additional tools to conduct advanced methodology studies and analyze the collected data.
Rep Data
Rep Data specializes in providing high-quality sample data for market research and offers respondent recruitment for your projects.
Rep Data’s pricing is customized based on the specific requirements of your project. They provide tailored quotes depending on factors like the sample size, the survey’s complexity, and any additional services you might need, such as data analysis or panel management.
Like other platforms on the list, their focus on recruitment makes them somewhat weak on the technical side compared to data analysis and intelligent survey creation platforms.
Survicate
Survicate stands out for its ability to gather customer feedback through various channels and seamless integration with CRM platforms. Its user-friendly interface and real-time reporting make it a valuable tool for businesses aiming to improve customer experience.
Suppose you’re more interested in obtaining a large base of respondents similar to what Dynata offers. In that case, this might not be a good option as Survicate specializes more in data collection tools.
